The company has also reportedly been looking to bid for rights to lower-profile leagues to avoid high bidding costs, alongside having the belief that it can boost viewership for lesser-known sports by giving them a global platform. “Sports is the baseline now, we all know it, and finding the right properties, the right leagues is a priority, but it is always a question of the right league, the right deal,” said a Netflix insider.
The information comes via a Deadlinereport that states Netflix has been working to acquire rights to several leagues and events in the past few months, including “tennis tours as well as a purchaser of the World Surf League.” None of the agreements have gone through yet, according to Deadline. After gaming, live sports streaming is the next avenue Netflix is looking to enter.
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